“A salad is only as good as the quality of its ingredients.”
– Jamie Oliver
Your brand is more than just an awesome logo—although important—your brand goes beyond just what’s on the surface. Your band is the story that your clients tell about you, it’s how you make them feel when they visit, it’s the quality of products you create and the long-lasting relationships you build.
Keep up the momentum from the New Year. A new year, new you, right? There’s no better time than today to take a look at the quality and consistency of the ingredients that you’ve been using to build your brand.
To help you evaluate your strengths and weaknesses in this area, we’ve put together a downloadable brand strategy worksheet. We recommend completing this with at least two other teammates.